StreetPricer vs Aura

Built in 2021 with the latest Amazon Selling Partner API, StreetPricer is an Aura alternative with more advanced features and higher performance.

StreetPricerAura
Technology

Built with Amazon’s 2021/22 Selling Partner API

Built with Amazon’s legacy MWS (due to phase out from 2022)

BuyBox Wins Exclusive + Shared + Featured
AND
Win/Loss 7/30/90Day Analyzer
Cannot distinguish… no visibility
Multi-fulfillment Logic If FBA is out of stock,
FBM will be next in line to win BuyBox, etc
Not supported
Velocity Repricing
  • Switches dynamically according to
    competition and stock level
  • Price control upon zero,
    low or high sales velocity
  • Reverse Sawtooth Wave option
Not supported
Capacity Full AI logic on 150,000 SKUs 50,000 SKUs
Summary Marketplaces: 20
Best eBay repricer: official repricer partner with eBay in 2020
BuyBox Analyzer
EPM (Event per Minute) and higher throughput options
ROI calculator: context sensitive and in Amazon format
Marketplaces: 3 (only US, CA and MX)
No eBay support
No BuyBox analyzer
No EPM (Event per Minute) control
No ROI calculator
Why customers switched to StreetPricer “We don’t do FBA, we dropship from our wholesale suppliers. We sell popular aftermarket parts but we also have our own brands… When we looked at expanding to Amazon UK, we had to look for another repricer… Moving to StreetPricer was much easier than I thought.”

Mike W, British Columbia, CA
Categories: Automotive Parts & Accessories

“We have been using StreetPricer for 2 years and we have always been impressed with their tech support… Our store is larger than most at just over 90,000 SKUs. StreetPricer is consistently able to handle that with no problems.”

Victoria L, CA
Categories: Home & Kitchen

“Since we already use StreetPricer for eBay, it made sense for us to try their Amazon module… Aura was good, but StreetPricer just does everything better. In the end it was the FBA/FBM price rule and Velocity repricing that won us over. ”

Udara K, TX
Categories: Beauty & Personal Care

See how StreetPricer compares with others: